Unit 1: Intro to Design
Unit 2: Figma Fundamentals
Unit 3: The Creative Process
Unit 4: Color Theory
Unit 5: Introduction to Illustrator
Unit 6: Typography
Unit 7: Layout
Unit 8: Typesetting
Unit 9: User Interface Design
Unit 10: Design Systems
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Visual Hierarchy

To ensure your designs are communicating as effectively as possible, it helps to approach design strategically rather than just going with a gut feel of what looks good.

One of the ways to approach design strategically is through the establishment of visual hierarchy.

Visual hierarchy is a method of organizing design elements in order of importance. In other words, it’s a set of principles that influence the order in which we notice what we see.

Without a visual hierarchy or design structure, users can be overwhelmed and as a result, fail to take anything in. That’s why it’s important to organize elements in a way the human eye can make sense of them.

What makes a design like this one successful? While non-designers can say things along the lines of “it looks clean”, or “it looks modern”, designers need to know why and implement the principles to inform their design decisions.

In following lessons, we will cover visual hierarchy principles to help you understand them and use them for your design.

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