Unit 11: Intro to Photoshop
Unit 12: Design Accessibility
Unit 13: Product Design Thinking
Unit 14: User Experience Design
Unit 16: Introduction to Design Portfolios
Unit 17: Portfolio Development
Unit 18: Personal Branding
Unit 19: Case Studies
Unit 20: Portfolio Website Design
Unit 21: Career Coaching
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Project 9, Step 3: Define Problem Statements


In this UX design exercise, your task is to define problem statements based on user research for your digital product. Using the findings from your user research, generate multiple problem statements using the “How might we” (HMW) structure to frame the design challenges effectively.

Exercise Instructions:

  1. Based on your user research conducted in the previous step, craft three problem statements using the “How might we” (HMW) structure.
  2. Ensure that each problem statement addresses a specific pain point or need identified during user research.
  3. Keep the problem statements concise and focused on the user’s perspective.
  4. Provide a brief explanation for each problem statement to clarify the underlying challenge.

Example Problem Statements:

  1. HMW Statement 1: How might we help working professionals effectively manage their time and prioritize tasks to reduce stress and improve productivity?
    • Explanation: This problem statement addresses the overarching challenge of time management and productivity, which were highlighted as significant pain points during user research.
  2. HMW Statement 2: How might we design a digital solution that supports working professionals in maintaining a healthy work-life balance by setting boundaries and fostering well-being?
    • Explanation: This statement focuses on the need for a digital tool that promotes work-life balance and mental wellness, aligning with users’ desire for improved personal time management.
  3. HMW Statement 3: How might we create an organizational tool that streamlines workflows and enhances collaboration among remote and hybrid teams, ensuring efficient communication and project tracking?
    • Explanation: This problem statement targets the challenges faced by professionals working in remote or hybrid setups, emphasizing the importance of effective collaboration and communication tools.

Tips for Crafting Problem Statements:

  • Start with “How might we” to frame the statement as an opportunity for design.
  • Focus on specific pain points or needs identified through user research.
  • Keep the statements concise and actionable, avoiding vague or broad language.
  • Ensure the problem statements align with the target audience’s goals and motivations.

By following these guidelines, you can create problem statements that serve as valuable starting points for ideation and solution design in UX projects.

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